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Influencer Marketing Specialist

Full TimeLocalSan Mateo-CAConfidential Company (Register)

We're looking for an Influencer Marketing Specialist to join our and help bring influencer campaigns to life. This is an execution-focused role built for someone who is highly organized, creator-savvy, and eager to get hands-on experience across all facets of influencer marketing — from day-to-day campaign coordination to supporting live events on the ground.

You'll work closely with senior team members to support a roster of creators, keep campaigns running on time, and be a key point of contact for influencers throughout their partnership journey. If you love being in the mix, thrive in fast-paced environments, and take pride in getting the details right, this role is for you.

You will:

Campaign Support

  • Assist in the end-to-end execution of influencer campaigns — supporting briefing, content review, posting coordination, and performance tracking
  • Manage campaign timelines and deliverable trackers, flagging risks and keeping all parties aligned
  • Partner with internal teams to draft creator briefs, talking points, and campaign recaps under the direction of senior team members
  • Coordinate with internal teams (creative, legal, social, events) to ensure influencer content is on-brand and delivered on schedule
  • Pull and compile performance data from influencer platforms and internal dashboards to support weekly and campaign-level reporting

Event Support

  • Serve as an on-the-ground point of contact for influencers at live events — managing logistics, schedules, and real-time needs
  • Help coordinate influencer travel, accommodations, and event-day itineraries in partnership with the events and operations teams
  • Support event activations from pre-production through wrap, ensuring creator experience is smooth and on-brand
  • Assist in capturing content moments and documentation at events for post-event recaps and learnings

Relationship Management

  • Act as a day-to-day contact for a defined roster of creators and their management teams, building trust and maintaining positive ongoing relationships
  • Track creator deliverables, communicate deadlines, and follow up to keep partnerships on schedule
  • Help onboard new influencers into the program — sending contracts, answering questions, and walking partners through the process
  • Maintain accurate and up-to-date records in the influencer CRM, including contact info, campaign history, and relationship notes
  • Monitor creator content, community sentiment, and platform activity to surface relevant updates to the team

You have:

  • 3-4 years of experience in influencer marketing, creator relations, talent management, social media, or a closely related field
  • A genuine understanding of the creator landscape — you follow creators, know the platforms, and can speak fluently about content trends
  • Strong organizational skills with the ability to manage multiple tasks and deadlines simultaneously without dropping the ball

You are:

  • Clear, professional communicator — comfortable drafting emails to creators and their reps, and working cross-functionally with internal teams
  • Comfortable working in a fast-paced environment where priorities can shift and no two days look the same
  • Detail-oriented and proactive — you spot what needs to happen next and take initiative to make it happen
  • Familiar with influencer platforms, social media analytics tools, or creator CRM systems is a plus

Nice to Have

  • Experience supporting live events or experiential marketing activations
  • Exposure to influencer contracting, gifting programs, or affiliate/commission structures
  • Background in gaming, entertainment, or consumer tech with knowledge of UGC creator communities
  • Proficiency in Google Suite and knowledge of creator focused tools like Tubular, CreatorIQ, etc