About this Role
Confidential (Registered Users Only) is hiring a Vice President of Brand and Creative, reporting to the Chief Marketing Officer. This team’s purpose is to make Confidential (Registered Users Only) inescapable, unmistakable, and loved. In this role, you’ll own our brand
story, our brand identity, and the creative engine behind every campaign we put in market.
What you'll do
- Own the brand story and brand identity, creating a compelling, consistent experience across marketing, sales, and product.
- Set the creative direction for the company and hold the bar for every piece of work that carries our brand.
- Lead brand campaign strategy and development, putting campaigns in market that set us apart and shape how people think about Confidential (Registered Users Only).
- Coordinate campaigns across channels so the work shows up as one story everywhere it appears.
- Lead our in-house copywriting, design, video, and production teams.
- Build the creative foundations, systems, and standards that help the rest of marketing move faster and do better work.
- Shape how we show up as a brand, so it supports our position as an industry thought leader.
- Prove the value we create is worth more than what we spend to create it.
- Develop the senior leaders who run these teams and make this the best place to be a creative.
What you bring
The ideal candidate brings a mix of the following experience and qualities:
- 15+ years of brand and creative experience, including leading brand at a global technology or media company, or leading major accounts at a top agency.
- Experience in the advertising space is ideal, with a background that could include. That could include adtech, an agency, a media company, or marketing to advertisers.
- A proven creative leader who can set direction and raise the bar without becoming a bottleneck.
- Experience building and running in-house creative teams across copywriting, design, video, and production.
- A world-class storyteller with sharp instincts for what breaks through and what people remember.
- Skill in connecting brand to business value, and comfort being measured on it.
- A strong operator who builds systems that scale creative output without diluting quality.
- An exceptional cross-functional partner who earns trust with sales, product, and executive stakeholders.
Brand story · Brand identity · Creative direction · Brand campaign strategy · Brand campaign development · Cross-channel campaign coordination · Copywriting · Design · Video · Production